The biggest mistake businesses make today is trying to play it safe. Safe is boring, and boring is pretty unprofitable.
See, after writing for hundreds of web clients, here’s what I learned:
Likeable brands convert more business.
Likeable brands get noticed. They attract more fans. They’re like the popular kid at school (the nice one with the heart of gold, not the asshole who shoved you in a locker in 1994).
So, how do I write likeable brands? It’s simple. I don’t do vanilla. I do real, I do funny and I do edgy, usually all at once.
Under my guidance your brand will become the cool kid everyone wants to know. Why? Because they’re real and they are awesome-sauce full of fun and interesting things to say.
Leave boring for your competitors.
So, if your brand’s balls are as big as mine, hit me up, we should work together.